Turn Dirty Data Into Deal-Ready Intelligence

Predictiv enriches fragmented, outdated records with verified, multi-source intelligence—fueling pipeline precision and full-funnel activation.

The Problem

Siloed Data = Stalled Pipeline

Most B2B teams are drowning in data—but starving for clarity. CRMs fill up with stale, incomplete, and duplicate records. Leads go cold. Sales slows down.

‍55% of B2B marketing leaders say disconnected data is their top barrier to pipeline growth.

Without enrichment, you’re not prioritizing buyers—you’re guessing.

The Predictiv Solution: Unified, Verified Intelligence

We don’t just clean your data—we transform it into revenue intelligence that drives action.

Here’s what Predictiv enriches—at scale and with precision:

Core Enrichment Capabilities

Technographic Intelligence

Predictiv doesn’t just enrich your CRM—it activates it.

  • 40K+ install-base insights

  • 49,000+ products across 32+ tech categories.

  • Target based on what tools your buyers already use

  • Run competitive displacement and renewal-alert campaigns with confidence

Firmographic & Demographic Enrichment

  • Global coverage: 22M companies and 276M contacts across 123 countries

  • 45M+ direct dials and verified email records

  • Layer in size, revenue, vertical, and geo to sharpen segmentation

  • Ensure you're reaching the right personas, not just records

Intent & Behavioral Data

  • First-party engagement + third-party intent + technographics

  • Unified into a single Intent Matrix Score: Fit + Intent + Engagement

  • Segment and prioritize by actual buyer behavior—not just demographics

Because Bad Data Kills Pipeline

Enrichment is nothing without accuracy. Predictiv’s data is verified, compliant, and continuously refreshed.

Empower

From Clean Data to Closed Deals

Activate CRM-Ready Contacts

  • Enriched, scored leads delivered directly into your CRM

  • First-party verified, full-funnel ready

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Align Sales & Marketing

  • One source of truth powers both motions

  • Eliminate signal conflicts, wasted plays, and go-to-market misfires

Uncover Dark Revenue

  • Reveal in-market buyers others overlook

  • Address the 91% of marketers worried about missing hidden opportunity