Global Data Center Market 2026
You don't get a report. You get a campaign plan. Real buying intent by region, industry and buying stage, matched to the ads and contacts you can activate today.
Global IT spending on data centers is heading to $1.1 trillion by 2029, more than triple what it was in 2024. But a market forecast doesn't help you hit this quarter's number.
Of 115,702 tracked accounts, 49,752 are already in-market. Nearly half of them are in Consideration or Decision. They've done the research and they're close to choosing. The question is whether you're in front of them.
What you get inside the report
Who's buying and where.
49,752 accounts are actively in-market across APAC (17,165), North America (14,743), EMEA (14,638) and LATAM (3,206). Full regional and industry breakdowns so you know where to put your budget.
What they're researching.
Cooling and core infrastructure lead demand right now: row-based cooling, cooling systems, structured cabling and commissioning. Know where attention sits before your competition does.
What's driving purchase decisions.
Security and data center infrastructure dominate the install base, at 46,517 and 44,862 deployments. And the focus shifts by company size: infrastructure for smaller firms, security for the mid-market, networking for large enterprise. So the message that lands changes by segment.
How to activate, not just analyse.
Over 390,000 contactable accounts across four regions, plus display reach in the hundreds of millions of monthly impressions, matched to the companies researching data center solutions right now. No handoff. No guessing.